NFL and NASCAR Sponsorships Essay -- advertising, finance, sports

Abstract The National Football League (NFL) and NASCAR thrive on sponsors and vice versa. An NFL game is by far the most watched single game event in the country and gaining popularity exponentially worldwide. Their championship, the Super Bowl, is arguably the most watched television program in that particular year. In NASCAR, the Daytona 500 is their â€Å"Super Bowl† and is a very large event in its own right. Corporations all over the world jump on these mega advertising vehicles with the hope that their name is popularized which will result in profitability. In many cases, most of those who do buy airtime during NFL games, the Super Bowl, and during the major NASCAR races are very visible names and products that we already know about. Most of the time, these companies are trying to market new products or products that have been enhanced. â€Æ' NFL Sponsorships Sport is one of the largest mediums that corporations can utilize to get that mass message out to their customers. Many of us have different ways that â€Å"tickle† our fancy so to speak. What interests one does not necessarily interest another, but, even if one person can convince others to try a product or service a domino effect may occur. Corporations are always trying to â€Å"spice† up their advertisement. They probably do this to see if they can manipulate a consumer to try their service or product. For example, Budweiser has been running beer ads for many, many years and incorporated comedy into their commercials. They went from frogs to lizards to obnoxious acting. In my opinion, people are swayed by these tactics and tend to try a Budweiser beer more often than they had. I believe all sports are good vehicles or tools to market and advertise, but, none is... ...d July 15, 2009, from www.promomagazine.com Ross, Brian, Chuchmach, Megan, Eslocker, Asa, and Rhee, Joe, (2009, Feb 2). Bailed Out Bank of America Sponsors Super Bowl Fun Fest. Retrieved July 15, 2009, from www.abcnews.go.com Lefton, Terry (2009, Jan 19). NFL close to adding P&G to sponsor list. Retrieved July 15, 2009, from www.sportsbusinessjournal.com Bibliography Cotsonika, Nicholas (2009, Jun 9). Sponsor logos may show up on practice jerseys. Retrieved July 15, 2009, from www.freep.com Krantz, Matt (2005, Feb 20). NASCAR sponsorship revs stocks' engines. Retrieved July 15, 2009, from www.usatoday.com Paul, Peralte C. (2009, Mar 25). AFLAC upgrades its NASCAR sponsorship. Retrieved July 15, 2009, from www.ajc.com Associated Press, (2009, Jun 2). NASCAR: GM Sponsorship Will Continue. Retrieved July 15, 2009, from www.cbsnews.com

Educating Patients on Using Computer for Information

Patient Guide Chamberlain College of Nursing NR 361: Informatics Systems for Nursing Patient Guide to WWW A 28 year old male, college graduate, was diagnosed with Type 2 Diabetes. He was very concerned with his diagnosis but anxious to know everything about this disease process. He wanted to be knowledgeable on Diabetes and take responsibility for his health. Knowing the Internet could offer him a wealth of information he just needed guidance on how to go about it. He was computer savvy but was not sure what sites would offer him the best information on his diagnosis. With the abundance of information on the Internet, it is very important to develop evaluation skills to assist in identifying quality Webb pages (Hanson & Hoss, 2008). A credible health site will contain information that is based on current scientific fact. The patient was directed to the site, http://www. diabetes. org. This site is associated with a reputable organization, the American Diabetes Association. The site provides contact information at the bottom of the page so you can verify validity of the organization. The site is well organized and maintained, a sign of inherent quality. The sources are listed and can be verified in other sources. The goals and purpose of the sponsoring organization is in the, â€Å"About Us† link. There are dates on the pages indicating, when it was created and updated keeping the information current, which is important with health information. This site has high quality and clinically relevant evidence. A search for Diabetes on Google brought up a site www. everydayh ealth. com/diabetes/index. aspx. This is a commercial site and the information lacked scientific quality. Most of the information given was opinion based. The site states that the information is not for treatment or diagnosis. There is also no contact information given. This site is maintained by a company that supports the consumer and advertising companies. The page had multiple advertisements that didn’t pertain to Diabetes. This would be a site that should raise concern and suspicion. The Internet can offer valuable information around the clock. However, the right tools to evaluate the information are the key to obtaining information that is correct for you (Anderson & Klemm, 2008). References Anderson,A. & Klemm,P. (2008) The Internet: Friend or Foe When Providing Patient Education?. Clinical Journal of Oncology Nursing, 12 (1), 55-63. Hanson,D. & Hoss,B. (2008) Evaluating the Evidence : Web Sites. Aorn Journal, 87 (1), 124-141.

William Wordsworth And The Creation Of The Romantic Movement

William Wordsworth and the Creation of the Romantic Movement William Wordsworth (7 April 1770 – 23 April 1850) was a English Romantic poet. Wordsworth’s earliest poetry was â€Å"published in 1793 in the collections An Evening Walk and Descriptive Sketches. In 1795 he met Samuel Coleridge† (Encyclopedia.com), and produced Lyrical Ballads first published in 1978, it is largely credited as the work that begain the English Romantic movement. In the third edition of Lyrical Ballads published in 1802 the â€Å"Preface† to Lyrical Ballads was added to the poems and on page 242, Wordsworth gave his now famous poetry definition as being the spontaneous overflow of powerful feelings: it takes its origin from emotion recollected in tranquility. In 1798 The Prelude, perhaps one of the greatest works of English literature was first published. It is a long autobiographical poem that is a personal history of the growth of Wordsworth’s own mind. It was a constant work in progress, with Wordsworth working on it until his death in 1850. Lyrical Ballads published in 1798 is considered to be the fist mark of the English Romantic movement in literature. The Romantic period of literature, covered from about â€Å"1798 to 1832 and emphasizes nature, imagination, and the move from strictly scientific knowledge to the knowledge of experience† (A Guide to the Study of Literature). According to the International Journal of English Language, Literature and Humanities, Wordsworth explained his writing styleShow MoreRelatedThe Age Of Enlightenment By William Wordsworth1465 Words   |  6 Pagesdisillusionment with enlightenment ideals, specifically the rationalization of nature, led to a radical re-shift in thought. Born from this disapproval was a period known as the Romantic era. Romanticism challenged the validity of the pursuit of reason and instead emphasized individualism, transcendentalism, and the glorification of nature. 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It continues to have a huge influence on our own era’s poetry, novels, songs, films and sometimes our entire philosophy of what life is about. This kind of Romantic is always written with a capital â€Å"R†- don’t confuse it with the the narrower, Hollywood style, small ’r’ idea of romantic† that means related to being in love! Romantic (capital ‘R’) thoughts and values are something different and further-reaching. Romanticism